Market Access & Commercialization

Who We Are

We are a global team of strategy experts with a shared passion for shaping value, navigating market access, and optimizing price for pharma and biotech innovators.

Our Services

Opportunity Assessment

Evaluate the level of opportunity to support critical go/no-go business decisions

• Asset valuation and due diligence

• Market access and competitive landscape assessment

• Early access and funding pathways assessment

• Stakeholder segmentation

• Indication/portfolio prioritization and sequencing

• Loss of exclusivity (LOE) strategy

• Life cycle management (LCM) strategy

Evidence Planning & Value Proposition

Determine how to differentiate your value proposition and data generation plan

• Target Product Profile (TPP) development and testing

• Value Story (VS), Objection Handler (OH), and Global Value Dossier (GVD) development

• Evidence gap analysis & payer insights on optimal trial design

• Payer and KOL advisory boards to validate evidence generation and value & access strategy

Pricing Strategy & Payer Engagement

Determine the best pricing position based on the evolving payer and therapeutic landscape

• Global launch price strategy & governance

• Cross-indication pricing strategy

• Price & Access forecasting (gross to net optimization)

• Contracting strategy

• Payer segmentation & engagement strategy

• Payer perception surveying

• Payer negotiation training (P&T/HTA simulations)

Launch Implementation & Commercialization

Maintain your assets' optimal commercial potential over the entire product life cycle

• End-to-end market access support (retainer)

• Organizational design & launch readiness

• Market access analytics & patient journey analytics

• Commercial and business insights

• Payer engagement & access resource development

• Filed team materials to support regional and local level access

• Bespoke market access training & simulation tools

Our Solutions

In addition to traditional qualitative and quantitative consulting methodologies & tried and tested analytical frameworks, we also offer bespoke innovative solutions to meet the specific needs of our clients.